- "This sulfate free shampoo-based hair repair treatment is enriched with a botanical complex of mauve flowers that directly neutralise yellow tones in the hair. Neutralize brassy hair neutralising shampoo instantly removes unwanted golden and brass tones, gently cleanses, and restores shine to grey, platinum, white, and blonde hair. Neutralizes unwanted tones – hydrates – gently cleanses"
- " Grey, white, and blonde hair, is more fragile and contain less melanin within the core of the hair fiber making it sensitive to environmental stressors such as UV, salt, sun, chlorine, pollution etc. which oxidise and make the hair more porous and prone to yellowing. Gentle washing is necessary to effectively remove yellow tones whilst respecting the hair's integrity. This neutralising, tonal-correcting shampoo works as a gentle cleanser and damaged hair treatment in one."
- " Formulated for gray, white, and blonde hair, Lazartigue Neutralize anti-yellowing shampoo gently cleanses while instantly eliminating yellow tones. Botanical extracts of violet, lavender, rosemary, and cornflower provide a natural cooling pigmentation and conditioning so hair is left with a bright, clean tone, with radiant shine and silky smoothness. This vegan formula is free of sulfates and silicones. Visible results from the very first use:"
- " The Neutralize brassy hair neutralising shampoo contains 94% naturally derived ingredients. Key active ingredients in the purple shampoo: Violet, rosemary, and lavender to effectively neutralize unwanted orange, yellow and greenish tones while respecting the hair fiber's integrity. Cornflower boosts radiance and shine while also amplifying cool tones in the hair."
- HOW TO USE: Before application, brush your hair to detangle, loosen and shake out any impurities. Wet the hair and apply evenly throughout - from the nape of the neck all the way to the hairline at the front. Allow the colour to penetrate for 2-3 minutes, gently massage with fingertips to build up a lather. Rinse thoroughly with water. Amplify results by following with Neutralize Anti-yellowing Conditioner"
