- A SEXY, FULL-BODIED FINISH. A must-have styling foundation infused with hi-tech co-polymer and plant proteins for volumizing and structuring hair. This luxurious, multitasking mousse formula delivers a vivacious boost of volume to any hair type.
- FIND YOUR BRILLIANCE. All 24K products are formulated with Pure Gold Elixir, a proprietary complex of natural extracts, hi-tech polymers, and pure gold. This exceptional ingredient provides nourishment, heat protection, shine, and strength to hair.
- LUXURIOUS, HYDRATING FOAM. This foaming mousse provides optimal grip and volume while protecting from heat damage. Silk amino acids penetrate the hair to help strengthen, nourish and prevent damage, without added weight or residue to strands.
- THE GOLDEN TOUCH. From the subtle scent to high performance, 24K is a product range with no compromises. Created with the highest standards and the richest ingredients to be utilized exclusively by top influencers and celebrities around the globe.
- SALON PERFORMANCE. When you want to be your best, you reach for gold. A wealth of experience is packed into the 24K haircare line. Expertly engineered to work effortlessly at home, 24k is celebrity-approved performance from Sally’s salons to you.
